Mahindra and Mahindra Financial Services Limited

Mahindra Finance is a leading financial services provider, dedicated to serving the unique needs of underserved customers in rural and semi-urban markets.

About

Mahindra Finance is India’s leading financial services provider, dedicated to meeting the needs of underserved customers in rural and semi-urban areas Read more . It strives to transform lives and uplift communities by driving financial growth. With assets under management exceeding ₹82,770 crores and a vast network of over 1,386 offices across the country, it serves a growing customer base of 10 million. A deep local presence allows it to anticipate market demands and deliver tailored financial solutions.

Mahindra Finance began its philanthropic journey in 1991 with the mission of enhancing local communities and transforming rural lifestyles. The primary objective is to empower communities and help them realize their full potential. The key thematic areas of their CSR initiatives include education and livelihood, with a focus on promoting education (including special education), financial literacy, and vocational skill development. These efforts target children, youth, women, the elderly, the differently-abled, and other underserved groups. Additionally, the company supports livelihood enhancement projects to drive sustainable growth and empowerment.

Grant Value

  • 2021-22

    Grant Value
    Rs. 297,174,681
    CSR Budget
    Rs. 375,106,148
  • 2022-23

    Grant Value
    Rs. 372,154,278
    CSR Budget
    Rs. 371,336,459
  • 2023-24

    Grant Value
    Rs. 252,715,918
    CSR Budget
    Rs. 299,631,705

Vision & Mission

  • Vision

    To be a leading and responsible financial solutions partner of choice for emerging India

Geographical Coverage

Andhra Pradesh
Karnataka
Maharashtra

Organisations Supported

    Programs

    • Skill Development and Livelihood Generation

      Description

      * Swabhimaan - This initiative focuses on uplifting the lives of drivers and their families. This program addresses the professional, financial, and familial challenges unique to this profession.

      * Project Hunnar - The company provided skill training to over 250 individuals with disabilities in sectors such as BFSI, hospitality, and IT-enabled services (ITES), enhancing their employability and opening new opportunities for them.

      * Financial and Digital Literacy Awareness Program - The company introduced two pilot projects under this program:

      * Nano and Micro-Enterprise Training - Aimed at enhancing financial and digital literacy, this project provided business skills training to individuals working in nano and micro-enterprises, including kirana store operators, small establishment workers, retail shop staff, and restaurant employees.

      * Gig Worker Financial Planning - This project targeted gig workers, including farmers, drivers, and self-employed individuals from low-income communities, focusing on improving their financial planning skills to support sustainable growth and better financial management.

      Cause
      Demographics
      Impact
      Beneficiaries of Swabhimaan programme across India 19,150
      Women trained to drive e-rickshaws 350
      Children awarded scholarships 2,250
      PWD candidates provided skill training 250
      Individuals reached in semi-urban and urban areas for financial and digital literacy 26,200
    • Promoting Access to Quality Education

      Description

      Nanhi Kali - The project empowered over 20,400 girls with academic assistance and digital literacy tools. Underprivileged girls from Classes I to X received focused academic support, including remedial classes and an annual school supplies kit. The kit, thoughtfully designed, contained essentials such as a school bag, stationery, and feminine hygiene products, enabling these young learners to attend school with dignity and confidence.

      Cause
      Demographics
      Impact
      Girls provided academic support and digital literacy 34,900
    • Enhancing Women’s Empowerment

      Description

      Mahindra Pride Classroom - The Mahindra Pride Classroom initiative empowers marginalized and socially excluded women by creating job opportunities across various sectors, enabling them to achieve financial independence and actively participate in the workforce. Through this program, the company provided 40 hours of focused training to over 40,800 final-year female students in government and government-aided colleges, polytechnics, industrial training institutions, and employer premises. This training was designed to enhance their employability and prepare them for the job market.

      Mahindra Pride Skill Centres - The Mahindra Pride Skill Centres (MPSC) program offers specialized training for women in key industries such as IT/ITES, retail, hospitality, and BFSI. By addressing market-specific demands and focusing on both technical and soft skills, this initiative equips women with the knowledge, expertise, and confidence needed to excel in their chosen careers.

      Cause
      Demographics
      Impact
      Female students attended Mahindra Pride Classroom programme 40,800
      Women trained with skills relevant to ITES, retail, hospitality, BFSI 1,000
    • Environmental Stewardship

      Description

      Project Hariyali - Project Hariyali builds upon the Mahindra Hariyali initiative launched in 2010 in Araku, Andhra Pradesh. The project emphasizes sustainable natural resource management and adheres to global regenerative organic farming protocols. Its objectives include enhancing community income, improving agricultural ecosystems, and fostering overall community well-being.

      Water Conservation - Four rainwater harvesting structures were constructed in Zilla Parishad schools in Shahapur, while seven farm ponds were created on agricultural land in Kheware village, Thane, Maharashtra. Each farm pond was equipped with protective fencing, solar panels, and solar-powered pumps to ensure efficient water management and sustainable usage.

      Cause
      States
      Demographics
      Impact
      Saplings planted under Project Hariyali 3,45,000
      Litres of rainwater conserved through water conservation projects 4,80,00,000
    • Project Sehat

      Description

      In FY24, the company organized nationwide blood donation drives, successfully collecting over 3,900 units of blood across India. Additionally, eight health camps were held, providing healthcare services to 1,630 individuals.

      Cause
      Demographics
      Impact
      Individuals benefitted from health camps 1,630
      Units of blood collected across India 3,900

    Impact

    Impact made in FY 2023-24
    Total beneficiaries 1,20,112

    Annual Reports

    Leadership Team

    • Vishal (Vijay) Bhanushali LinkedIn Logo
      Assistant Vice President-CSR & ESG

    Location

    • Headquarters

      Mahindra & Mahindra Financial Services Limited, Mahindra Towers, ‘A’ Wing, 3rd floor, Dr. G M Bhosale Marg, P. K. Kurne Chowk, Worli, Mumbai, Maharashtra

      Directions

    Contact

    • Email ID

      service@mahindrafinance.com

    • Phone Number

      1800 233 1234

    Point of Contact

    • Email ID

      service@mahindrafinance.com

    News

    News Image
    Mahindra Financial Services spends 123% of prescribed CSR budget in 2019-20; Focuses on health, education, livelihood
    News Image
    CSR News: Financial and Digital Literacy Program launched for Gig Workers

    Awards & Recognitions

    1. Received special commendation for CSR Flagship Program ‘Swabhimaan’ at The CSR Journal Excellence Awards : 2023

    2. Honoured with the Rotary CSR Award for ‘Distinguished Service in Community Development’ for Company’s CSR initiative ‘Swabhimaan’. : 2023

    3. Won the award for Best Financial Inclusion Initiative for Company’s Financial & Digital Literacy CSR Initiative at the DNA Awards : 2023

    4. CSR – Times Award : 2022

    5. ICSI CSR Excellence Awards : 2022

    6. CSR Journal Excellence Awards : 2022

    7. IDF CSR Award : 2018

    8. Equal Opportunity Employer Award : 2018

    9. CNBC Asia Award : 2018

    10. SKOCH Order of Merit : 2017

    11. Excellence in CSR National Award : 2017

    12. IDF CSR Award : 2017