It identifies leaders among artisans and provide leadership training to them enabling them to become part of the organisation and get greater exposure Read more. It imparts training to rural artisans through skill development sessions with professional designers. The artisans are able to interact with these professionals to include new skills in their handicrafts. It helps artisans who want to migrate to cities in search of employment by helping them sharpen their skills so that they won’t need to migrate and earn a good living through handicrafts itself. It also trains untrained rural women with skills like knitting and weaving to enable to sustain themselves in their villages itself. It encourages skilled rug weaving artisans lodged in jail serving long sentences. These people are guided to take up rug weaving once again giving them a new lease of life. The organization gives them a platform to showcase their skills and also markets their products depositing the money earned into their savings accounts so that these artisans and their families can benefit. It conducts free health and eye checkup camps for rural artisan communities and help them by providing medicines for common diseases. People detected with serious health issues are referred to better medical facilities at subsidized charges. It also follows up on these patients for their condition. It provides education to poor women artisans who have been unable to complete primary classes. It conducts 6 month classes for 2 hours per day teaching basic maths, hygiene and life skills to bring the women up. These women can also go into the teaching profession in future to sustain themselves. It conducts workshops for rural children where facilitators help them to understand their interests and encourage them to pursue their interests. Through a project named “Manchaha” the organisation encourages artisans to design their best rug and present it to the public. This initiative has won numerous awards like German Design Award, Elle Décor Award, Carpet Design Award, IF Design Award, Kyoorius Design Award and European Product Design Award.