Gray Matters India

Tinkerly, headquartered in Jaipur and formerly known as SRJNA, operates under the umbrella of Elation Edtech Pvt. Ltd. The company specializes in assisting educational institutions, particularly schools, in seamlessly integrating hands-on, cost-effective STEM (Science, Technology, Engineering & Maths) solutions into their standard curricula. Tinkerly achieves this by establishing and managing Innovation and Tinkering Labs within the educational institutions.
Tinkerly directly markets its STEM kits to schools and has been instrumental in setting up such labs in over 100 schools, thereby benefiting more than 50,000 students and over 1,000 teachers across 26 cities within 15 states. The infusion of funding serves the purpose of enhancing Tinkerly's content research and development, bolstering its technological infrastructure, and establishing a network of channel partners.

Kreedo is dedicated to democratizing the provision of high-quality early education in India. The organization collaborates with affordable private schools (APS) and preschools, revolutionizing their educational approaches. Kreedo employs a comprehensive 6T framework that encompasses a blend of educational toys, teacher training, optimized timetables, teamwork through educational materials, sound pedagogical theory, and technology to facilitate learning both within the school and at home.
Kreedo has fostered an engaged community of educators, young learners, and a growing network of APS schools in various cities and semi-urban areas throughout India. The capital raised in the funding round will be deployed by Kreedo to expand its APS platform across India, making quality Early Childhood Education (ECE) solutions accessible to a broader audience.

iDreamCareer.com (iDC) stands as one of India's largest and impartial career counseling initiatives, engaging with a substantial 2.5 million students annually. Currently, iDC has established partnerships with an extensive network of 6700+ schools spanning across India and the Middle East.
Their collaborative efforts encompass 12 state governments (including Delhi, Andhra Pradesh, Haryana, Rajasthan, and Karnataka), international organizations (such as UNDP, UNICEF, Central Square Foundation, and more), private educational institutions (Navy Schools, Sunbeam Group, Maharaja Sawai Man Singh, Apeejay group, Indian School Muscat, Kunskapsskolan, Orchid International group, and others), as well as non-profit and CSR entities (including Magic Bus, Miracle Foundation, McKinsey's Generation, Hero Group, and others).

ThinkZone, a distinguished social impact startup based in Cuttack, Odisha, is a leading provider of cost-effective, high-quality education tailored to underprivileged children residing in resource-constrained communities. Employing an inventive 'School-in-a-Box' solution that operates on offline technology, accompanied by proprietary teaching materials and class management resources, ThinkZone collaborates with local women, empowering them as micro-entrepreneurs. These local educators deliver early-grade education programs founded on an MIT evidence-based pedagogical approach, embracing the Teaching-at-the-Right Level methodology.
The infusion of funding from Gray Matters Capital's edLABS will be channeled into four pivotal strategic endeavors. These include the automation of teacher training, curriculum refinement, enhancing performance monitoring through technology-integrated analytics, and the establishment of partnerships with the primary objective of achieving scalability.

SpeakWell, as India's premier English-speaking training company, is dedicated to empowering the nation's youth with skills geared towards employment. This training firm places a strong emphasis on personality development and effective communication among its students. In addition, it has broadened its scope to include skill development in various sectors, encompassing retail, banking, sales, and e-commerce.
SpeakWell's mission involves extending its reach across India by establishing a network of franchise centers. The company has also introduced an innovative virtual training network for skill development, operating under the brand name Skill Capital.
The rationale behind the investment in SpeakWell is centered on the objective of upskilling a significant number of students. At the time of the investment, SpeakWell aimed to elevate the skill levels of 4,000,000 students, a notable increase from the initial 40,000 students.