Fundraising online: 10 ways individuals can support NGOs

WITH the rise of online platforms and the widespread use of social media, supporting NGOs that work tirelessly to uplift the underprivileged has become easier than ever through fundraising online. Whether it’s aiding disaster relief efforts, providing education to marginalized communities or addressing healthcare needs, individuals can play a significant role by fundraising online for NGOs. 

Here are 10 simple and impactful ways to support these organizations and make a positive change in the world by fundraising online:

1. Direct online donations

The simplest and most direct way to support NGOs by engaging in fundraising online is by making an online donation. Give.do offers donors the opportunity to choose a specific cause or program they would like to contribute to, whether it’s for clean water initiatives, child education, women’s empowerment, or any other cause that resonates with them – all on a single page.

2. Crowdfunding campaigns

Crowdfunding platforms have revolutionized how individuals can participate in fundraising online and contribute to causes they care about. Give.do allows NGOs to highlight specific fundraising campaigns, and these campaigns often include detailed information about the organization’s goals, progress and impact, making it easy for you to decide where to allocate your funds.

3. Monthly giving

An important part of fundraising online is being a monthly donor. Committing to monthly donations can provide NGOs with a stable source of funding to plan and execute long-term projects effectively. Many NGOs offer the option to set up recurring donations, allowing you to support your chosen cause on a regular basis without the need for constant manual contributions.

4. Social media awareness campaigns

Fundraising online is a powerful tool for raising both awareness and funds. By using your social media platforms, you can create awareness campaigns, share impactful stories and encourage your friends and followers to contribute. Social media platforms offer features like profile picture stickers and buttons to facilitate easy giving.

5. Easy fundraiser sharing

Sharing is caring and this is also the case with fundraising online. Give.do provides simple sharing options, allowing you to quickly spread the word about ongoing campaigns through email, social media and messaging apps. A simple click can lead to a significant ripple effect as your friends, family and acquaintances may also choose to share, resulting in a wider network of support for the cause. 

6. Shop for a cause

Many online retailers have established programs where a percentage of your purchase goes directly to NGOs. When fundraising online, keep an eye out for platforms that allow you, as a donor, to choose a nonprofit organization and a portion of your spending is automatically donated to that cause every time you shop online.

7. Virtual fundraising events

Fundraising online often involves platforms hosting virtual events to engage supporters, potential supporters and raise funds. Participating in these events not only provides NGOs with financial support but also helps create a sense of community around the cause.

8. Volunteer your digital skills 

Many people volunteer their time and effort to helping NGOs achieve their diverse goals. Fundraising online is another form of volunteering where people can support NGOs by contributing their specialized skills such as graphic design, social media management, content writing and more. Offering these skills can help NGOs operate more efficiently and amplify impact.

9. Secure online transactions

Safety and security are paramount when fundraising online, especially when conducting online transactions. NGOs can ensure the safety of your financial information through secure and encrypted payment gateways. Through these secure online transactions, you can confidently support NGOs without compromising your personal information.

10. Matching gift programs

From time to time, NGOs that are fundraising online can benefit from donation matching programs, which can double or even triple your impact. With platforms matching donors’ financial contributions, NGOs and their beneficiaries benefit from these additional funds which make a world of difference to organizations in the social sector. 

Fundraising online is a powerful way for individuals to contribute to meaningful causes and make a positive impact on the lives of the underprivileged. With the convenience of online platforms, everyone has the opportunity to play a part in addressing pressing global challenges such as poverty, education inequality, healthcare access and more. Explore fundraisers on Give.do and whether through direct donations, social media campaigns, volunteering skills or creative fundraising efforts, the possibilities are endless. By coming together and fundraising online, we can create a brighter and more equitable future for all.

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Give’s mission is to “make giving bigger and better.” Give is the most trusted donation platform in India for fundraisers and crowdfunding campaigns. Through our technology solutions, we enable individuals and organisations to fundraise and donate to a cause, charity or NGO with trust and convenience. Give’s community of 2.7M+ individual donors and 300+ organisations supports 3,000+ verified nonprofits with 80G deduction and serves 15M+ people across India. Find a fundraiser today!