Campaign by Goonj
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Climate change is showing huge impact on our environment. Increasing amount of waste and its mismanagement is directly contributing to massive GHG emissions. Landfills, the last resort in the waste hierarchy, is a source of greenhouse gas linked to climate change. The ill-effects of the climate change have been severe in spaces where people’s livelihood depends on natural resources. Thus, the well-being of millions of households in rural and tribal belts of India is getting affected. Dependent on natural resources and climate, the worst hit agriculture and allied sectors employ more than half of the workforce. Majority of farmers in India also have small and marginal holdings. Furthermore, the pandemic has severely affected lives and livelihoods across rural India.
Goonj’s flagship initiative Cloth for Work uses the cities’ discard for fueling widespread development work for the most neglected communities in the most neglected geographies in areas that have a long-standing impact on their development such as infrastructure, water, livelihood, sanitation, health, and hygiene, etc.
Our work with communities happens in simultaneous cycles across the country :
Step 1 - Cumulation of urban surplus headed for discard to the landfills. This discard consists of clothing, footwear, books, stationery, etc
Step 2 - Recycling and upcycling of urban discard into different need based customized kits for the rural population
Step 3 - Community Mobilization and Development includes interaction with the communities and grassroots development activities like digging wells, making bamboo bridges, sanitation drives, building kitchen gardens, road repair, etc,
Step 4- Channelisation of the need based customised kit of essentials as a reward to the thereby reducing material poverty
Contribute to our initiative and let us take forward the mission of reaching out to even the last mile communities forward.
Goonj
Beneficiary Charity
Jibin
Organiser
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